
Prime-time craft. Social-first output.
German broadcast and brand work, produced from Palma de Mallorca. Editing, content production and publishing under one roof. Fifteen years of German broadcast editing, now producing social-first content and the systems behind it.
We cut for TV, build for social, run our own AI tools and publish what we love.
Services
What we produce.
Broadcast editing as the foundation, social-first production as the volume layer, and content systems as the multiplier, from one episode to every output.
1Editing
Fifteen years of prime-time.
Entertainment, reality, documentary and true crime for Germany’s major broadcasters. The same craft now cuts sports streaming, trailers, image films and social formats. Editing that carries a story through hundreds of hours of material, on deadline.
- years of prime-time editing
- 15
- broadcast minutes
- 10,000+
- broadcasters and platforms
- 15+
- Gold Dolphin, Cannes 2023
- 1
Selected productions
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The Voice Kids
Prime-time entertainment
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Bauer sucht Frau International Reality / factual
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Diese Ochsenknechts Reality
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Tatort Reeperbahn - Der Auftragskiller True crime documentary
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DYN Media Sports trailers · Mutgeschichten · image films
Digital / Sports
DYN Media ↗
Sports trailers, Mutgeschichten and image films for Germany’s sports streaming service. Handball, basketball, volleyball and table tennis, cut for the stream and for the feed.
- Task
- Teasers and trailers for basketball and handball on DYN.
- Scope
- Two years of continuous teaser and trailer production, cut for the stream and for the feed.
- Result
- Two years of ongoing collaboration with Germany’s sports streaming service.
Broadcast / TV
Prime-time, reality, documentary and true crime for Germany’s major broadcasters
Digital / Sports
Trailers, image films and stories for DYN Media’s streaming platform
Social / Content
Reels, Shorts and UGC-style series produced in volume
Publishing
EquiMallorca, an owned editorial platform in three languages

also RTL+, Joyn, WOW, IB3
With production companies including UFA Show & Factual, Story House, DEF Media, Bildergarten, MAZ & More, B28, Florida, BOOGIE, Janus TV, Bon Voyage, SolisTV, Autorenwerk and MME.
True crime documentary · RTLZWEI · Gold Dolphin 2023
Tatort Reeperbahn - Der Auftragskiller
A one-off true crime documentary produced with Story House Productions for RTLZWEI. One film, one story. Editing, music, sound design and graphics were delivered 100% in-house by add EDIT.
- Format
- True crime documentary
- Broadcaster
- RTLZWEI
- Production
- Story House
- In-house
- Edit · Music · Sound · Graphics
- Task
- A 90-minute true crime special for RTLZWEI, produced with Story House, on Werner “Mucki” Pinzner, the St. Pauli contract killer whose 14-month series of killings in Hamburg’s red-light district ended in July 1986 with a shooting at police headquarters.
- Scope
- Reenactments, interviews with witnesses from the Kiez and homicide investigators, plus a three-part audio podcast on Spotify built on original interrogation tapes. Edit, music, sound design and graphics in-house.
- Result
- Gold Dolphin at the Cannes Corporate Media & TV Awards 2023.
3Content Systems
Built in the edit suite, not in a software lab.
Fifteen years of cutting rooms, turned into tools that close the gaps we hit every day. Most of that work is repetition, so we built the tools that take the repetition out, with people making the decisions.
Example flowOne long-form production, for example a documentary special with an audio podcast on Spotify, moves through the toolchain, step by step. An illustration of how the tools fit together, not a project report. Read it from 1 to 6.
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1Ideasadd EDITIn developmentConcept
FlowIdea research and concepts
Researches topics with Keepa and Exolyt, develops ideas for shows and segments and writes the concept on its own.
In development -
2Syncadd EDITReadySync
FlowMulticam sync by audio
Syncs multicam clips by audio inside Premiere Pro, builds the multicams and exports screening files in one click.
Ask for a demo↗ -
3Mixadd EDITIn developmentMix
FlowMix analysis, -23 LUFS
Analyses the sequence, levels speech and music and measures the mix to -23 LUFS.
In development -
4Momentsadd EDITIn useEpisode
AnalyzerMoments, ranked
Finds and ranks the moments worth publishing, with in and out points.
Ask for a demo↗ -
59:16 reelsadd EDITIn developmentReel
Builder9:16 sequences for social
Turns selected moments into editable 9:16 reel sequences inside Premiere Pro.
In development -
6Subtitlesadd EDITIn useSRT
TranslatorSubtitles in context
Translates a whole episode in context, timecode-exact, ready for Premiere Pro.
Ask for a demo↗
Built with Claude, OpenAI, Higgsfield*, Adobe, APIs and custom automation. Tools change. The workflow stays yours. * Affiliate link
Member of the AMARI CLAN AI implementation community.
Own media & publishing
We also publish.
Alongside client work, add EDIT Media builds and operates EquiMallorca, an independent equestrian publishing platform in English, German and Spanish. Editorial, search, social, visual storytelling and commerce, run as one product.

equimallorca.com ↗Editorial publishing platform · EN / DE / ES
schnurrburr.deComing soon
saddleatlas.comComing soon · riding holidays on one map



EquiMallorca is owned and operated by ADDEDIT MEDIA, S.L., the same company that produces for clients.
About
Founded by an editor.
Andreas Grimm has cut German television for fifteen years, from prime-time entertainment to true crime. He founded add EDIT Media in Palma de Mallorca to bring that craft to the work broadcasters, brands and sports platforms need today.
The setup is small and senior. One editor-founder, a workflow toolkit built in-house, an own publishing product to test every idea on, and specialists brought in when a project needs them.
- Freelance since
- 2011
- Broadcasters and platforms
- RTL, RTLZWEI, RTL+, ZDF, ARD, Joyn, Sat.1, Arte, WOW / Sky, IB3
- Software
- Avid Media Composer, Adobe Premiere Pro, After Effects, Audition, AI tools
- Working
- Remote production for German and European clients
One senior editor, two to three productions in parallel, specialists on call for bigger jobs. Start within two weeks.
Contact
Tell us what you’re producing next.
A show, a series of reels, a workflow that should stop being manual. We reply within two working days.

























2Social & UGC Content
Social-first content. Built for volume.
Reels, Shorts, social ads and UGC-style formats. Produced in series, for every feed.
Reels · Shorts · Social ads · UGC-style · Product content · Repurposing
How we produce it→UGC-style clips and the Thaïs Roca series are produced with AI and labelled as such.